If you were in a coma last season, you totally missed the turning point when Fox’s hit show Empire became a cultural phenomenon. The Dynasty-esq musical drama did something no show has done in a long time – inspired people to want to go home and watch TV as the show was airing. Empire transformed Thursday evenings at 9PM into can’t miss TV (or Empire Thursdays). That is a huge accomplishment in a world increasing dominated by cable cord cutters and “I’ll catch it later” Hulu-subscribers.
Empire also set download records on iTunes with its emblematic songs and brought business lexicon to water-cooler conversations across the country. The show also upped the ante on business style and fashion in general. Cookie’s look (played by amazing actress Taraji P Henson) has become iconic in such a short time captivating the minds of women and the fashion community. So much so, that Saks Fifth Avenue recently announced a fashion Collaboration with the show.
This fall, Saks will feature a special collection of fashion items inspired by the show for sale in its New York and Beverly Hills flagship stores and store windows. The collection will include women’s ready-to-wear from Cushnie et Ochs, women and men’s footwear from Jimmy Choo, and jewelry and accessories from Alexis Bittar and MCM. The collection launches on September 10, just in time for the Empire season premiere on September 23 at 9PM EST (of course).
So, far the collaboration looks great and I’ll be excited to see what items they introduce as the season gets started.
– à bientôt
Charell Star | A Girl In A Dress